A Detail Guide On How To Become a Expert Digital Marketer

When we look at the most sought-after careers in 2019, we see digital marketing at the forefront. There has never been a better time to be part of this high-riding wave of digital marketing.

With the easy availability of the internet, according to a study by TOI, the number of internet users is expected to cross 730 million by 2020. With the rise in the number of people using the online channels like Google to find answers for their queries or social media like Facebook, Instagram, LinkedIn, Twitter to form connections, it is no wonder that businesses are seeing the necessity of creating an online presence.
Consequently, there is a huge demand for digital marketing expert.  According to a study, there are expected to be 20 lakh jobs in the digital marketing arena by 2020. 

While there are many digital marketers in the job market today, it is paradoxical that there is a dearth of good digital marketing experts. These experts are in high demand and draw hefty pay packages. Now the question arises of how to become a self-made expert digital marketer.

Can Anyone Become a Digital Marketer?

One of the reasons why digital marketing has been growing as a career is the fact that anyone can become a digital marketing expert. There is no specific educational background required to learn digital marketing. Anyone from an engineer to a house maker can do a 3 to 6 months course in digital marketing and become a digital marketer. Reasonable English and basic computer skills are enough to set you on the path of digital marketing.

How To Learn Digital Marketing?

There are several ways to go about learning the fundamentals of digital marketing. Firstly, you can enroll in a regular offline digital marketing course in any institute. There are also many courses both free and paid available online which you can enroll for. Various free resources like YouTube videos and articles available on the net can also get you started on your digital marketing journey.

But the question arises here that can all these courses make you a digital marketing expert? OF COURSE NOT!!

Digital marketing is not about theoretical knowledge. What sets apart experts in digital marketing from the mediocre ones is their ability to incorporate their knowledge into practical situations.

Is it possible to learn swimming by not getting into the water? Definitely not! The same holds true for digital marketing.

Today with so many digital platforms from websites to social media, in-depth knowledge and mastering the nuances of each platform requires practice. As the saying goes “practice makes one perfect.” 

Practical experience carries far more weight than certifications in this field. Let us now see how to become a self-made digital marketing expert.
Know more about step by step practical Digital Marketing guide